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Google Review Link Generator

Generate the direct Google review link for your business — the one that jumps customers straight to the star-rating box. Enter your business name (and city), or paste your Google Place ID.

⚡ Interactive demo — sample data
Matched your Google Business Profile and built the direct "leave a review" link — share it via QR code, email, or SMS to skip customers straight to the 5-star prompt.
Business matched: Joe's Coffee (Chicago, IL) Looks good
Place ID: ChIJ7cv00DwsDogRAMDACa2m4K8 Looks good
Review link: https://search.google.com/local/writereview?placeid=ChIJ7cv00DwsDogRAMDACa2m4K8 Looks good
Opens the star-rating box directly — no searching or scrolling for the customer Looks good
Downloadable HTML button ready for your site and email signature Looks good

About this tool

Generate the direct Google review link for your business — the one that jumps customers straight to the star-rating box. Enter your business name (and city), or paste your Google Place ID.

How it works

Enter your business or paste a Place ID
Type your business name and city (like "Joe's Coffee, Chicago"), and we match it to your Google Business Profile to find your Place ID for you. Already know your Google Place ID? Paste it directly and we skip the lookup.
Get your direct review link
We build the link in Google's official format — https://search.google.com/local/writereview?placeid=YOUR_PLACE_ID — that opens the star-rating box for your business immediately. No searching, no scrolling through your profile, no hunting for the "Write a review" button.
Share it everywhere
Copy the link or download the ready-made HTML button below. Drop it into emails, text it to happy customers, print it as a QR code on receipts and table tents, or add it to your email signature so every message becomes a chance for a new review.

What we check

Common issues we catch

Where this matters

Frequently asked questions

What is a Google Place ID?
A Place ID is the unique text identifier Google assigns to a specific location — it usually starts with "ChIJ" and has no fixed length. It's how Google tells your exact business apart from every other listing, even ones with the same name, so the review link points at the right place.
How do I find my Place ID?
The simplest way is to let this tool find it: enter your business name and city and we resolve it for you. You can also use Google's official Place ID Finder, or look at your Google Maps listing's URL and find the part beginning with "ChIJ".
What does the direct review link actually do?
It opens Google's writereview screen for your business and lands the customer right on the star-rating box. They don't have to search for you, scroll your profile, or find the "Write a review" button — they just tap stars and type.
Where should I put the review link?
Wherever a happy customer is, right after a good experience. The highest-converting spots are a QR code on the receipt or table tent, a follow-up text, a thank-you email, and your email signature. A website footer link works too but gets used far less.
Can I turn the link into a QR code?
Yes. Copy the plain URL into any free QR-code generator and print the code on receipts, packaging, counter cards, or signage. A scan opens the rating box on the customer's phone — no typing, no searching.
Do I need a Google Business Profile to use this?
Yes. Google reviews attach to a verified Google Business Profile. If the lookup can't find your business, claim and verify your profile at google.com/business first, then come back and generate the link.
Will more reviews help my local rankings?
Reviews are one of Google's local ranking factors — the number, average rating, and recency all play a role, and they heavily influence whether someone clicks. Making it effortless to leave a review is one of the highest-leverage things a local business can do.
Is it against the rules to ask customers for reviews?
Asking is fine and encouraged — sharing a direct link is a normal, allowed practice. What's not allowed is offering incentives for reviews or gating the request ("only if it's 5 stars"). Share the same link with everyone and let honest feedback come in.

This is one of several free SEO tools from Custom Web Audits. For a complete, prioritized analysis of your whole website, run a full audit.