Always-on insights for your own website
Connect your Google Analytics, Google Search Console, and optionally Microsoft Clarity and Bing Webmaster Tools for a living audit that updates weekly. Backlink data and CWA proprietary metrics refresh automatically — giving small businesses dynamic clarity on what their website is doing.
Quick audits to win new clients
Enter a prospect's website or your own, and get a comprehensive audit in minutes — not hours. Walk into every sales call with data-backed findings and a clear fix-it list that positions you as the obvious choice.
Everything local businesses need to hear. The full Prospect Audit plus deep local search analysis. Show local businesses exactly why they're not showing up in "near me" searches — and what it'll take to fix it.
Insights powered by your real Google data
Connect Google Search Console and Analytics to get insights based on your real data, not modeled guesses. Finally understand why traffic dropped, what's converting, and where to focus next.
Keyword Opportunity Machine - Analyze your Google Search Console data to find quick wins, trending keywords, and optimization opportunities.
Specialized tools for deeper analysis
Advanced keyword research powered by Custom Web Audits Data for any website.
Focused Local SEO analysis without website crawling. Perfect for businesses that only need their Google Business Profile and local presence analyzed — fast and efficient.
New tools in development
Find out why they're outranking you. Stop guessing why competitors rank higher. Compare any site against up to 3 competitors and see exactly where you're losing — backlinks, content, speed, local presence — with a clear plan to close the gap.
Find the hidden errors killing your rankings. Google can't rank what it can't render. This audit crawls multiple pages and surfaces JavaScript errors, console warnings, and render-blocking issues that most audits miss entirely.
Dashboards and client management
Advanced reporting for agencies managing multiple client groups and projects.