How Custom Web Audits Compares

A detailed feature-by-feature comparison of Custom Web Audits against My Web Audit, MySiteAuditor, WooRank, and SEOptimer

100+

Ranking Factors Analyzed

Analysis Categories

Unique Audit Types

$39/mo

Starting Price

✓

Stop overpaying for tools you barely use SEMrush, Ahrefs, Moz run $129–449/mo each. CWA starts at $39/mo with more audit depth than all of them.

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Reports anyone can understand No jargon-filled dashboards. Plain-English explanations your clients and your team will actually read.

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Real data, not modeled estimates Integrates your actual Google Analytics and Search Console data — not clickstream guesses.

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One-click prospect audits Enter any URL and get a presentation-ready audit in minutes. No more stitching screenshots from 6 tools.

We're not trying to replace your entire marketing stack. We're giving you the audit and reporting layer that actually makes sense — without the bloat or the bill.

✓ Included

~ Limited / Partial

✗ Not Available

View Demo Audit

Audit Features

Feature	Custom Web Audits	WooRank	MySiteAuditor	My Web Audit	SEOptimer
Website audit (full crawl)	✓	~	✓	✓	✓
On-page SEO analysis	✓	✓	✓	✓	✓
Local SEO / GBP audit	✓	✗	✗	✓	✓
AI visibility audit	✓	✗	✗	✓	✓
Page speed insights (mobile + desktop)	✓	✓	~	~	✓
Core Web Vitals (CrUX data)	✓	✗	✗	✗	~
JavaScript & console error audit	✓	✗	✗	✗	✗
Keyword research & tracking	✓	✓	✗	✗	✓
Backlink analysis	✓	~	✗	✗	✓
Competitor gap analysis	✓	~	✗	~	✗
Security scanning (SSL, headers, DMARC)	✓	~	✗	✗	~
Accessibility compliance (WCAG)	✓	✗	✗	✗	✗
Schema markup validation	✓	✓	✗	✗	✗
E-commerce website audit	✗	✗	✗	✓	✗
Embeddable lead-gen audit widget	✗	✗	✓	✗	✓

Reporting Features

Feature	Custom Web Audits	WooRank	MySiteAuditor	My Web Audit	SEOptimer
Interactive web dashboard	✓	✓	✗	✓	✓
PDF export	✓	✓	✓	✓	✓
PowerPoint export	✓	✗	✗	✓	✗
White label reporting	✓	✓	✓	✓	✓
AI-powered analysis & recommendations	✓	✗	✗	✗	~
Shareable audit links	✓	✗	✓	✓	✗
Mobile-friendly reports	✓	✓	✗	✓	~

Data & Analytics

Feature	Custom Web Audits	WooRank	MySiteAuditor	My Web Audit	SEOptimer
Google Search Console integration	✓	✗	✗	✓	✗
Google Analytics integration	✓	✓	✗	✓	✗
Real-time keyword data	✓	✓	✗	✗	✓
Real-time backlink data	✓	~	✗	✗	✓
Citation consistency scanning	✓	✗	✗	✗	✗
Multi-viewport screenshots	✓	✗	✗	✗	✗

AI & Advanced Features

Feature	Custom Web Audits	WooRank	MySiteAuditor	My Web Audit	SEOptimer
AI-generated audit insights	✓	✗	✗	✗	~
AI chatbot for audit results	✓	✗	✗	✗	✗
AI search visibility (ChatGPT, Claude, Gemini, Perplexity & Google AI Overviews — all included)	✓	✗	✗	✓	✓
Keyword opportunity machine (CWAKOM)	✓	✗	✗	✗	✗
Duplicate content detection	✓	✓	✗	✗	✗
Marketing tag analyzer	✓	✓	✗	✗	✗
AI content / blog writer	✗	✗	✗	✗	✓